How to Rank in Google AI Mode: What the Data Actually Says
We ran a 20-factor rubric on Google AI Mode citations. It rewards good content more than any AI engine we track. Here's what to fix first.
AI Search Optimization
Jul 15
2026
How to Rank in ChatGPT: What the Data Actually Says
ChatGPT ditched sourcing as its top ranking factor. After scoring 650,000+ AI citations, we found your first paragraph now decides most of it. See what else to do to optimize for ChatGPT.
AI Search Optimization
Jul 15
2026
Why Almost 40% of AI Citations Come from Your First 100 Words
We analyzed 100,000 AI citation placements across 10,000 AI Overviews responses and found 38% come from a page's first 100 words. Here's why position beats quality.
AI Search Optimization
Jul 14
2026
We Analyzed 5 Million AI Citations. Domain Authority Didn't Predict Any of Them.
We analyzed 5 million AI citations and found domain authority barely predicts which sources AI search engines cite. Here is what matters instead.
AI Search Optimization
Jun 19
2026
Why You Cannot Track AI Visibility Through an API: 2026 Data From ChatGPT, Perplexity, Gemini, AI Mode, and AI Overviews
The differences between API data and scraped UI data are huge. We analyzed 1000 prompts and found that the overlap is just 30%... at best.
AI Search Optimization
Sep 24
2026
Does Surfer’s Content Score Still Work in 2025? Here’s What the Data Shows
Discover how Surfer’s Content Score impacts rankings in 2025. See the data, learn the strategy, and use Content Score to optimize smarter
Research & Data
Jul 21
2025
Ranking Factors in 2025: Insights from 1 Million SERPs
What does it take to rank in 2025? Our 1M SERP analysis reveals the signals that matter.
Research & Data
Jul 3
2025