SEO case studies

I wanted to get everything into one platform that we could build our workflows around. We are publishing between one and three blog posts a day and the team needs a structured workflow.

Video tool streamlined SEO content production, improving output by 20x without needing dedicated SEO experts.

Our main objective is to increase the number of prospects we generate for sales. Surfer brought our organic baseline up about 5x since we started using it.

Increased organic leads by 340% and traffic by 200% with a Surfer-built SEO strategy.

Surfer is easy to use and quickly identifies content gaps that would be time-consuming and difficult to find manually. It increases productivity within the team and delivers exceptional results for our clients.

Event organizer drove 677% SEO growth in 6 months.

Once we have the brief, we use Surfer to develop the content, ensuring we hit recommended keyword density, structure, and readability targets.

Achieved 127% conversion growth YoY through a targeted SEO strategy that drove high-intent leads from search.

Grew to nearly 400,000 monthly visitors in just 9 months through content SEO with Surfer.

We love Surfer for content freshness, keyword research, and to help with writer's block. We have more than 2x'd our blog content production and decreased the cost to produce SEO content by more than 4x. So double the content at a quarter of the price. As a bootstrapped AI startup this is huge for us.

Engineered an SEO growth flywheel with programmatic pages, growing from 0 to $3M ARR in 2 years.

SurferSEO is a game-changing platform that has revolutionized how we approach SEO optimization. We discovered SurferSEO when we were searching for a tool that would not only boost our search engine rankings but also allow our content creators to produce engaging, reader-friendly material.

Articles were not fully aligned with the specific pain points of their audience. This led to missed opportunities and untapped potential for organic traffic.

Achieved 10x content growth and 176% traffic increase in 6 months.

Surfer is a quick yet extremely accurate way to get data-driven advice for your site. I've seen ranking gains in many different niches by applying its suggestions. It takes the data and presents it in such a way that even beginner SEOs would understand.

The progress we have made in the past 16 months is pretty clear. Notice the spike starting in July, right after we started using Surfer.

Used Surfer to achieve 740% growth in organic visibility in 90 days.

Surfer has righteously earned its place in our Content team's tool arsenal. It has enhanced the creation of our acquisition blog articles and we use it daily and can wholeheartedly recommend trying it.

SurferSEO is a super easy-to-use tool for our on-page optimisation needs. We like the SERP Analyzer because we can easily compare our pages against top competitors and get detailed instructions on how to optimise our content better.

Surfer's integration with Google Docs allows for a seamless content workflow. It brings critical SEO information directly to content specialists, improving quality and making collaboration between SEO and content teams more effective.

Agency improved content quality and client reporting with Surfer.

Surfer's Content Editor is a game changer. It is a lot easier for me to visualize what can be enhanced in each content piece, what new sections can be added, and complementary topics that were not considered previously.

SaaS cloud provider recovered from core updates to drive consistent organic traffic.

Surfer has been a total game-changer for my agency. Surfer gives us all the data we need to make informed, effective decisions for our client's campaigns. It is truly the most comprehensive SERP analysis tool on the market.

Surfer is the perfect balance between ease of use and depth of data. They understand SEO and make optimizing for your queries accessible to the masses.

Reached 3 million clicks from Google through a 3-step SEO content strategy with Surfer.

Using Surfer, I was able to realize 100% growth in organic traffic, 150 new leads, and 3 sales for one of my clients in just 2 months.

Agency helped a small business client grow organic traffic by 100% in just 2 months.

We use Surfer for multiple languages and markets across South East Asia. It has allowed us to scale up content production and grow significantly, saving our writers hours of research time.

SurferSEO has completely flipped our content strategy on its head - In a good way!

We love Surfer so much that if we had to choose one SEO tool to live with forever, it would be Surfer.

Surfer AI has been SUPER helpful in getting my content marketing campaign from 0 to 60 in seconds! The AI-generated content is spot-on and only takes a minimal amount of editing before it's ready to publish.

With the Content Editor's help, I created 32 high-quality text briefings in 4.5 hours (keyword research and competitor analysis included). It was enough to fill in the editorial calendar for the next two months.

With NLP words introduced into three, already optimized articles, we managed to reach the top five in Google search for relevant keywords. Within the first month of using Surfer, we recorded 15% organic traffic growth. Now it's an essential part of our content creation process.

Surfer's analysis told me to delete 22,000 words of content which was...weird. So I deleted 85% of my content. 2 days after doing precisely what Surfer told me to do, I moved straight into the number 1 position.

HR SaaS agency grew client traffic by 17x in a competitive industry using Surfer — 6 key lessons documented.

Before Surfer, we built every piece of content from scratch, which was too time-consuming and didn't let us scale fast enough. Surfer let us automate much of the process around outlining, briefing, and optimizing content for visibility. We shortened our content release time by 30% and eliminated a lot of manual work. Surfer is now an essential part of our content ops.

We started using Surfer in August and we have seen an almost 200% increase in impressions and a 150% jump in organic clicks.

Enterprise AI platform drove 150% organic traffic growth through 4 core SEO tactics with Surfer.

Instead of manual research, which takes A LOT of time, I get a comprehensive competition analysis I can rely on. Running a successful SEO campaign for my target keyword is much easier now.

Surfer helped us scale Hostinger Tutorials drastically to over 1 million clicks per week.

Scaled SEO workflow with Surfer to reach 1M+ weekly clicks.

Surfer has quickly become essential in our SEO workflow at ClickUp. It helps us automate crucial steps in our optimization process, and with an unmatched NLP engine and easy-to-use content editor, it's a key addition to any SEO team's toolbox.

+85% blog traffic growth in 12 months, 150+ articles published

My team can’t imagine working without Content Editor. It gives us clear direction in a sea of SEO metrics. Most importantly, it helps our content win visibility in both traditional Google Search and LLMs.

AI startup achieved 5,000% SEO growth with a small team, beating VC-backed competitors without external funding.

Surfer has been an absolute game-changer for our digital marketing efforts. The Content Editor has completely revolutionised the way I create and optimise content. I would recommend it to any online business.

E-learning company went from SEO newcomer to 230,000+ clicks, gaining visibility in both Google and AI search.

My first question when I start working with a copywriter is: Do you use Surfer SEO? If the answer is YES I know that it will speed up our cooperation and the whole process will be much easier.

I've been using Surfer AI for about a month now and it has been a game changer for me. I'm able to push out content a lot faster than ever before — not just content, but highly optimized quality content that ranks.

I love using Surfer because it allows me to scale on-page optimization in the most effective way possible. Creating SEO-driven briefs is a snap with Content Editor and writers love it because of how straight-forward the recommendations are.

This year, my agency wrote 1,975,002 words with Surfer. The writers know exactly which words they should use, and how they should use them. Most importantly, they genuinely enjoy working with Content Editor. We would be lost without it.